MARKETING CONSULTANT – HEALTH MARKETING

Business Unit: Marketing

Function: Marketing Management

DISCOVERY MARKETING | Marketing Consultant – Health Marketing

About Discovery

Discovery’s core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fast-paced and dynamic environment enables smart, self-driven people to be their best. As global thought leaders, Discovery is passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within our society.

About the role

This Marketing Consultant role is for Discovery’s new brand Vitality Health International, which consists of Health Insurance and Travel for Treatment products for the African market.

Health insurance for employers by Vitality Health International leverages the best of Discovery’s experience in designing and managing shared-value health insurance across the globe to make employees healthier and enhance and protect their lives.

Travel for Treatment provides an end-to-end clinical concierge service for those living in Africa. This benefit facilitates access to healthcare in top medical destinations in Africa and Europe.

Key Purpose

The implementation of brand and communication strategy within required timelines, within budget and at the Discovery marketing standard.

Areas of responsibility may include but not limited to

Input into the creation and implementation of marketing project plans
Translate communication into different media and positioning for different audiences
Interact with relevant business areas and marketing centres of excellence:
Align on marketing deliverables
Obtain and manage approval aligned to the sign off SOP
Manage expectations of all stakeholders
Maintain and build reciprocal relationships
Budget monitoring and supporting the costing and approval process
Take end-to-end accountability and responsibility for assigned marketing deliverables
Ensure quality of outputs and attention to detail
Reflect on all projects and identify opportunities for continual improvement

Competencies

Exceptional verbal and written English communications skills
Verbal and written French and/or Portuguese communications skills (advantageous)
Exceptional attention to detail
Above average ability to multi-task on multiple projects without compromising deliverables or stakeholder relationships
Time and project management skills
Ability to convert technical information to audience appropriate communication
Ability to critically evaluate communication elements including rationale for channel selection
Influence and persuasion skills aligned to project deliverables
Ability to work well in within the brand team as well as across cross-functional teams
Ability to structure, present and sell new ideas

Education and Experience

Qualifications

Minimum 3 year relevant undergraduate degree or diploma, honours preferable
Minimum 3 years experience in Marketing, PR or Communication
Relevant industry experience – Africa health insurance, healthcare and/or financial services

Knowledge

Discovery’s products and business processes
All relevant promotional channels
Agency process and relationships
Print and production processes
Critical elements of successful communication
Broader marketing planning

EMPLOYMENT EQUITY

The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.

EMPLOYMENT EQUITY

The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.

How to apply :

https://careers.discovery.co.za/job/Sandton-1-Discovery-Place-Gaut/743903201/

Be the first to comment

Leave a Reply

Your email address will not be published.


*